Page 47 - 《走向世界·天下泉城》2022年5月刊

Cities are the the the the the the the the home in in in in which human beings enjoy poetic life Every city city city city city city possesses its own characteristics characteristics and and and a a a a a a a a a city city city brand brand is is is is the the reflection of city city city characteristics characteristics The city city city brand brand is is is is also the the name card of of a a a a a a a city representing culture strength and and quality In the era of of brand competition the the the level level of of of city’s brand brand brand construction the the the number of of of enterprise brands and and and and the the the level level of of of brand brand brand influence have become an an important symbol to measure the economic competitiveness of a a a a a a a a country as as as well as as as a a a a a a a a region Enhancing the the the competitiveness of of the the the city city giving full play to the the the advantages of of city’s industries and and and cultural resources building a a a a a city’s brand and and and comprehensively improving the the soft power of of the the city city will become a a a significant step to promote the the high-quality development of the the city city How to shape a a a a a a a a a a unique city city brand and and and and make the city city stand out? Jinan is making active and and and and effective exploration In order to enhance the influence of city’s brand brand Jinan will focus on on "brand building brand brand brand promotion and and and and and brand brand brand recognition" strive to explore revitalize refine and and and and and create brands improve the the brand brand building system covering all fields and and and cycles strive to strengthen new brands refine old brands brands brands and and and and and and promote big brands brands brands comprehensively expand the popularity and and and and and and influence of Jinan brands brands brands at home and and and and abroad abroad and and and and let more "made in in Jinan" go go across the country and and and and go go abroad abroad and and and and build a a a a a a a a a a a a a brand capital with international influence 〇济南独有的文化底蕴形成了文化品牌打造的凝聚力、影响力、行动力。图 / 林松
Jinan's unique cultural cultural heritage forms the cohesion influence and and impetus of cultural cultural brand construction 47 CITY OF SPRINGS